The channels of RBI were founded in the beginning of 2017 and are based in Ghent, Belgium. Ruben is truly inspired by lifestyle and entrepreneurship. With over two years of experience in the social media industry, he strives to bring high-quality professional content for his community. With this clothing line he wants to call out everyone in charge of change.

​

His goal is a benefit claim that motivates audiences to action. While his vision is noble, he backs up that vision with reliable, trustworthy and unique content, high quality social media competence, creativity and passion that makes a distinct difference.

​

His passion translates into his clothing line, called RBI Clothing, a project that reflects the true secret to his success: he cares about his community, and his ambitions keep him motivated. He loves to see that the RBI-family is growing big.

​

​